How GreyMob mobilized a local music and arts festival

An annual music and arts street festival with a conscience. It seeks to expose the public to the cause of literacy through information and involvement in literacy related causes. [more]

Starry Night is a way to get people together around music, art, and worthy causes, to have a context for conversation, creativity, and big fun. It is a concerted effort to break through stereotypes people have of church and provide a new context for engagement. The atmosphere is electric. People who want nothing to do with church want to be there. The context of this event allows us as a church to come alongside, serve, and engage with culture in an intentional and relational way.

Campus House started the first Starry Night in a parking lot with a couple local bands and a few artists selling their wares. There were tables full of art supplies to encourage festival attendees to be creative and a few booths highlighting organizations raising awareness about various social issues. Several years ago, GreyMob came alongside this effort and developed a brand. GreyMob orchestrates the marketing and has helped grow this event many times over, to several thousand people attending each year.

There are regional bands as well as nationally touring acts. Merchants fill the streets, selling a wide variety of art and goods to buy including caricatures, funky clothes & jewelry, sculptures made from appliances, coffee, music, and more. The Hands-On section will has the always popular henna tattoos, photobooth with props, collective story, and communal mad libs.

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